Articles

Affichage des articles du septembre, 2013

The Dark Side Of Big Data

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Latanya Sweeney, a Harvard professor Googled her own name to find out an ad next to her name for a background check hinting that she was arrested. She dug deeper and concluded that so-called black-identifying names were significantly more likely to be the targets for such ads. She documented this in her paper , Discrimination in Online Ad Delivery. It is up to an advertiser how they pick keywords and other criteria to show their ads. Google, like most other companies for which advertising is their primary source of revenue, would never disclose details of algorithms behind their ad offerings. Google denied AdWords being discriminatory in anyway. Facebook just announced they are planning to give more options to their users to provide feedback regarding which ads are relevant to them and which ads are not. While on surface this might sound like a good idea to get rid of ads that are not relevant and keep marketers as well as users happy, this approach has far more severe consequences t...

Cloud Shines Brightly as Future of Disaster Response IT

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The call for help began as a rumble. Twenty miles beneath the ocean’s surface, a rupture in a massive tectonic plate ripped a 310 mile-long break in the sea floor, sending an army of seismic waves to the coast of Japan, a geologic event as unavoidable and uncontrollable as it was unpredictable. By the time the earth again stood still and the subsequent tsunami receded from Japanese shores, the enormity of the tragedy was left to see, even as so much of the landscape was wiped clean by the waves. Responding in Haiti Help From Above The 2010 earthquake in Haiti brought out the best in the world's desire to help, but also brought an avalanche of inter-operability issues. At the request of an Intelligence Agency and under the auspices of NCOIC, NJVC led a simulated response to the disaster, demonstrating the effectiveness of the cloud in disaster responses in 2013. Lessons learned from this event were presented on Thursday, Sept. 12, at the Gannett Building in McLea...

NCOIC/NGA Demonstrates Use of Cloud in Disaster Response

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     When the world's next major earthquake, tsunami or other disaster hits, military, government and civilian NGA project is available on the NCOIC website. responders will need to manage and disseminate a large amount of geospatial information to collaborate and get their life-saving jobs done. An interoperable, hybrid-cloud operating environment can be quickly enabled, allowing the teams to supply and retrieve data across multiple domains. This technological advancement in creating interoperability can improve mission speed, cost and reliability. Based on this demo, an open process, known as the NCOIC Rapid Response Capability (NRRC™), will be made available to governments (international, federal, state and local), companies and other organizations that need to build a federated cloud environment. More information on the The NGA project began in late 2012 with Cycle One, during which the cloud infrastructure was defined and built. The NCOIC team established st...